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Does Grift Really Need a New Name?

Over at Naked Capitalism, Yves Smith lays the groundwork for an interesting comment thread with her Tuesday post, We Need New Words For Our Madness:

George Orwell gave a powerful warning of the dangers of ceding control of the language, and therefore the range of possible thoughts, to authorities who understood how to shape it so to render the population incapable of independent action. I am a sensitive to the ways in which we allow manipulators of various sorts, from advertisers and PR firms to public officials and executives to enablers in the media, to denature words that once had some impact, and to relabel phenomena to make them either less threatening or more impressive than they ought to be. "Abduction, imprisonment without trial, and torture" becomes the bloodless "extraordinary rendition." "Adultery" becomes "infidelity." "Personnel" had over time become "human resources" and at Goldman, "human capital management." I’m sure readers can come up with many more colorful examples.

There are phenomena that need names to bring them more sharply into focus. There is no name in English for one of our prevalent forms of corruption, which is a financial reward after the fact for support or assistance, which if the same reward were given in advance, it would clearly be seen as a bribe. Even in our current American value system of "anything goes as long as you can make an explanation and not burst out laughing at the ridiculousness of it," most people are uncomfortable with this practice. Yet the lack of a derogatory term means it attracts far less opprobrium than it deserves.

To put you in the right mood for coming up with the proper neologism, Smith includes a chilling one-minute A Clockwork Orange-style scene from the ultra-violent 1992 Australian cult film Romper Stomper, which gives a rather sharper meaning to Goldman Sachs Chief Executive Lloyd Blankfein’s remark about "doing God’s work." Says one of the film’s skinhead home invaders to the owner: "We’re here to wreck everything and ruin your life. God sent us."

Now, of course, I’d not be so crude as to suggest that Mr. Blankfein and the other vampire squids of finance set out with the overt intention of wrecking and ruining anybody’s life. They were bent merely upon enriching themselves at the private (and subsequently the public) trough under the motto beloved by ruling-class operatives throughout the ages: Devil take the hindmost.

Nonetheless, a new word or two might be in order to commemorate one of the world’s grandest rip-offs since Castile plundered Mexico and Peru of their silver four centuries ago, as well as a new name for the thieves themselves. Thieves, it should be pointed out, who so far have been neither penalized for inflicting their damage nor constrained from doing it again.

Thanks to the language’s gluing of words together, German and pseudo-German words frequently got the thumbs-up on the Naked Capitalism thread. And out of this emerged my two favorites, finanzheist, courtesy of a commenter named El Ror, and Bob’s elegant fuckincrookin. And there’s Yiddish, with its gentle but accurate fermisht (turned upside-down).

But DownSouth points out Orwell himself advised against this approach:

Never use a foreign phrase, a scientific word or a jargon word if you can think of an everyday English equivalent... Foreign words and expressions...are used to give an air of culture and elegance. Except for the useful abbreviations i.e., e.g., and etc., there is no real need for any of the hundreds of foreign phrases now current in English...
– George Orwell, Politics and the English language

For the thieves themselves, then, there is no need for new words when we have perfectly serviceable ones in grifter, looter, briber, plunderer, and that simple amalgam of gangster and bankerbankster. As for the rip-off itself, clusterf*ck does the job quite well. And, as John Newman says, there is the euphemism for what brought us to this state of affairs, corporate campaign finance.


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